Rock & Ribs: a business for dynamic people with initiative and entrepreneurial eagerness
1. The most profitable option
If what you want is to invest in American restaurant
business, this is your most profitable option:
- Initial investment below the sector average.
- High profitability levels and an optimum costprofit
ratio. - More than forty thousand customers/ year per
establishment. - Quick return of the investment.
2. An easily manageable business
Each restaurant has an easy and nimble managing structure where almost everything is solved from the headquarters. This allows our franchisees to fully focus on the management control of the business introducing sale and budget goals. We create the strategy, the franchisee the tactics in the outlets.
3. Staff training
As Comess Group considers staff as the key to success, the company has established a rigorous and efficient training system. Our training department philosophy is make workers own the management techniques of Comess Group which at the same time are a success for our franchisees, in such way that the most efficient worker gets a quick and easy promotion.
Staff trainings are also a continuous process through a traveller trainer who inspects each unit and takes part in the inauguration of new units.
4. Marketing policy
BENEFIT = ROTATION X MARGIN
Comess Group considers substantial investment in creative and promotional advertising a very important factor in the success of its restaurants. The high profitability our restaurants obtain, allow us to invest 3% of our gross sales to reach the public and to foster customer loyalty. We try to be different and original with our advertising approach. What Rock & Ribs sells is quite visual so we use outstanding visual means in our advertisements.
Our franchises:
